When five-time U.S. Olympian and 2018 gold medal cross country skier Kikkan Randall learned of her selection as the AKTIV Against Cancer Inspiration Award winner, it was another in a series of major honors for the 35-year old who had recently announced her retirement from active competition. A short time ...
Read More »United States Figure Skating Embraces Athlete-Driven Marketing with opendorse Partnership
U.S. Figure Skating and opendorse, an athlete marketing platform, today announced a strategic partnership, making U.S. Figure Skating the first Olympic national governing body to help its athletes build their brands and sport on social. “We are excited to partner with opendorse to amplify the voice of our athletes and ...
Read More »FOX Teams with Ericsson, Intel, AT&T to Deliver 4K over 5G at 2018 U.S. Open
FOX Sports, in cooperation with the Fox Innovation Lab and partners Ericsson, Intel and AT&T, will use 5G technology to stream 4K video over 5G for potential broadcast nationwide at this year’s 118th U.S. Open Championship on June 14-17 (FOX/FS1). The 5G wireless technology will transmit 4K HDR images from two ...
Read More »Robert Andrews, Houston’s Sports Performance Coach, Launches “Champion’s Mental Edge – Turning Winners Into Champions”
Robert Andrews, M.A., Founder and Director of Institute of Sports Performance, takes his extensive years of experience working with Olympic-winning athletes and adds his words of wisdom and experience into his latest book, Champion’s Mental Edge – Turning Winners into Champions, which launched March 29 – 31 for baseball’s opening ...
Read More »FloSports to Live Stream 2018 Beat The Streets Exclusively on FloWrestling.com
FloSports, the innovator in live digital sports and original content, today announced an agreement with Beat The Streets Wrestling, to air its annual Beat The Streets New York City event on Thursday, May 17, at Pier 17/Seaport District in lower Manhattan. Coverage will be available live and on-demand exclusively on ...
Read More »musical.ly and NBC Olympics Partner to Showcase Special Moments From PyeongChang
musical.ly, one of the world’s most popular mobile platforms for entertaining short videos, has partnered with NBC Olympics to provide a variety of ways for fans to experience the XXIII Winter Olympics. Through content created by influencers and NBC Olympics, the partnership makes it possible for fans from afar to ...
Read More »NBC Olympics To Present 94 Hours Of Paralympic TV Coverage In March, Nearly Doubling Sochi
NBC Olympics will present unprecedented coverage of the Paralympic Winter Games PyeongChang 2018 this March, including 94 hours on television, which nearly doubles coverage of Sochi 2014. In all, NBC Olympics will present more than 250 hours of coverage across NBC, NBCSN, Olympic Channel: Home of Team USA, NBCSports.com, and ...
Read More »Vonn, Miller, Davis, White Among New Topps Olympic Trading Cards
This week TOPPS will issue its latest set of Olympic trading cards in advance of the Winter Games. TOPPS has been the official trading card partner for the U.S. Olympic and Paralympic teams since 2012, and this year’s set will showcase a record 50 athletes competing in Pyeongchang. The set ...
Read More »Mikaela Shiffrin: Peak Season, A Documentary On The Woman Behind The Wins, Debuts Monday On NBCSN
Exactly 10 days before all eyes are focused on the 2018 Olympic Winter Games, NBCSN presents an inside look at alpine skiing sensation Mikaela Shiffrin (@MikaelaShiffrin) and her journey to PyeongChang, South Korea, with Mikaela Shiffrin: Peak Season. The 60-minute documentary, featuring exclusive one-on-one interviews and self-captured moments, debuts Monday, Jan. 29, at ...
Read More »NBC Olympics Produces Original Series To Preview Winter Olympics
NBC Olympics has produced a two-part original series in advance of its 2,400 hours of coverage of XXIII Olympic Winter Games from PyeongChang, South Korea, this February. The series will stream on Netflix, the world’s leading internet entertainment service, and will profile Olympic gold medalists Shaun White, Mikaela Shiffrin and Lindsey Vonn, among others. ...
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