News

Aaron Judge (Flickr/apardavila) Today, Capital One announced it is a new official partner of Major League Baseball (MLB) as the league’s Official Bank and Credit Card Partner, as well as the presenting sponsor of the World Series, North America’s most historic team sports championship. This multi-year sponsorship agreement will bring ...

Little Rookies Youth Athletes United, the 291-unit multi-brand youth sports franchisor behind Little Rookies Baseball, Soccer Stars, Amazing Athletes, TGA Premier Sports, and JumpBunch, announces a new partnership with former Major League Baseball All-Star Ben Grieve.  As a brand ambassador, Grieve will help to impact Little Rookies Baseball, Amazing Athletes, and JumpBunch franchisees through local ...

For Soccer Ventures For Soccer Ventures (FSV), the largest independent soccer media and experiences company in the United States, has established a first-of-its-kind Preferred Partnership with The American Outlaws (AO), a 20,000-member organization dedicated to supporting U.S. Soccer women’s, men’s, youth, and extended national teams. This partnership provides AO access ...

credit: mik123je SiriusXM announced today that it has added several acclaimed voices to its broadcast team for the 2022 Masters Tournament, April 7-10. Mike Tirico will be the lead play-by-play voice. World Golf Hall of Fame member Curtis Strange and Steve Melnyk, who combined have competed in more than two ...

Major League Rugby Major League Rugby (MLR) announced today that it has appointed the world’s leading fan data specialists – PumpJack Dataworks – to develop a new, custom data infrastructure built entirely around fan engagement. This ground-breaking fan databank will become the engine to enable greater commercial and audience growth for the ...

credit Brian Gyss Following two recent ‘BetCasts’ in February, MSG Networks will now air a sports betting-focused simulcast for three additional Knicks games this month that features game commentary and analysis through the sports betting lens, starting tonight for the team’s game against the Wizards (and then on 3/28 and 3/30). ...

Live Fast Motorsports (LFM) and CELSIUS announced on Feb. 16, 2022, their second-year partnership for the 2022 NASCAR Cup Series racing season. Today the two companies announced that CELSIUS will be the primary sponsor for LFM at Atlanta Motor Speedway, Sun. Mar. 20, for the Folds of Honor QuikTrip 500 ...

Teach Your Kid to Hit SAVE THE GAME ™ is a grass roots initiative to invigorate Major League Baseball and increase youth participation in the game; the initiative was launched by the nine-year veteran former MLB player Jeff Frye (Rangers, Red Sox, Rockies, Blue Jays), and two New York college ...

Mike ‘The Situation’ Sorrentino The American Cornhole League (ACL) is excited to announce that Mike “The Situation” Sorrentino, former NFL receiver and winner of season 16 of ABC’s “The Bachelorette”, star NFL lineman Dion Dawkins, and fitness influencer Callie Bundy will be going head-to-head alongside ACL pro partners in the ...

Phoenicia Sport and Entertainment CEO and former NASCAR Team Owner Chris Lencheski and Adrian Maurer, Co-Founder and CEO of Toronto-based and Silicon Valley-backed Web3 content management platform, Kubelt, announced today the launch of MotorDAO, a community-driven organization designed to democratize how racing drivers and teams receive funding to compete at ...