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The National Lacrosse League (@NLL), the largest professional lacrosse league in the world, announced today that it has partnered with Greenfly, the industry-leading content collaboration and distribution platform that works with the largest sports, entertainment, and Fortune 500 organizations in the world to mobilize their athlete and advocate ecosystems. With ...

Leading up to Friday’s nationwide release of Warner Bros. Pictures’ “Just Mercy,” a growing list of luminaries, sports teams, faith leaders and global corporations have come out in support of the film through theatre buyouts. The film, which opened in limited release on Christmas Day, has struck a chord with critics ...

The University of Arkansas at Pine Bluff (UAPB) and Data Skrive partnered today to enable the school to publish comprehensive game recaps mere minutes after the completion of football, men’s basketball and women’s basketball contests. The partnership tips off in early January as the Golden Lions begin Southwestern Athletic Conference (SWAC) play ...

The National Lacrosse League (@NLL) has announced an extension of its groundbreaking partnership with GEICO, one of the largest insurance providers in the United States. GEICO will be the official insurance provider of the NLL for the full season after becoming a partner in March of 2019. “We welcome GEICO ...

A star-studded lineup will be honored at the 40th Annual Thurman Munson Awards Dinner at Pier Sixty at Chelsea Piers (23rd Street at West Side Highway) in New York City on Tuesday night, February 4, 2020 to benefit AHRC New York City Foundation, which assists children and adults with intellectual and developmental disabilities. These are the honorees:  New York Yankees standout second baseman Gleyber ...

Asked to list the greatest players in Negro League history, names like Josh Gibson, Satchel Paige and Cool Papa Bell likely leap to mind first for most fans with at least a passing knowledge of pre-integration baseball. Jackie Robinson, though he only played there for a short time, might be ...

XUMO, a pioneer in streaming television and media entertainment, today announced it has renewed its partnership with the PGA TOUR, whose popular channel on XUMO continues to deliver non-stop, official PGA TOUR programming, including PGA TOUR highlights, player interviews, tournament previews, and live Featured Holes coverage from PGA TOUR LIVE. “Launching nearly ...

Monumental Sports Network has announced a partnership with Ballislife to distribute nine marquee local high school basketball matchups live on its popular social platforms beginning Thursday as Paul VI hosts Gonzaga in boys’ hoops action. Monumental Sports Network and Ballislife will partner to showcase several nationally-ranked teams including Paul VI, ...

There are more than seven million fans that fill stadiums to watch the more than 14,000 high school football teams across the U.S. each week. With today’s announcement, those engaged and passionate fans are finally able to purchase tickets for those games directly from their school’s website, no longer having ...

So much is still being made about ratings in the traditional sense. mostly because sports remains the only appointment viewing out there for networks. But we see measurement being adapted closer to things like engagement and excitement, all tied to analytics and the experience of the fan. Case in point. ...